Founded with beauty, health and sustainability as our heart – our philosophy is simple.
NEUMA believes that professional performance hair care, health, and sustainability need not be mutually exclusive.
NEUMA products feature:
- synthetic fragrance
- aluminum compounds
- formaldehyde donors
*except for hair sprays
Our ingredient standard is simple:
- 100% vegan
- Formaldehyde-free and formaldehyde donor-free
- No MEA & DEA
- No triclosans
- No propylene glycol
- No carcinogens
- No phthalates
- No toxic materials nor heavy metals
- No pesticides, fungicides nor herbicide
Loma pioneered and set the standard for the use of Certified Organic Aloe Vera Gel, the primary base for all Loma products.
What makes Loma unique is the belief that it’s not just about style; but healthier, stronger, shinier hair. Loma hair care products are high performing with naturally healing, organic ingredients and essential oil-based fragrances that embrace this belief. All at a price that rivals retail outlets while delivering performance that far exceeds them!
Loma is made in the USA, we print our own bottles, blend our own products and fill our own bottles! This process makes Loma one of the last independently owned and operated brands in the professional beauty industry actually manufacturing 100% of its own products.
Each product is hand crafted in small batches ensuring purity. Nothing is outsourced to keep prices affordable and reasonable.
From the beginning in 1991, product purity is at the forefront, all Loma products are Paraben and Gluten-free, Sulfate free cleansing and Sodium Chloride free, and all products are good for your hair and skin!